The first student marketing conference of SSC "Branding Up"

Zenica, 25/05/2017. years

University of Zenica
Office of the Rector
Public Relations Office

The first student marketing conference of SSC "Branding Up"

Today, 25/05/2017. The first "Branding up" conference was held in the premises of the Faculty of Economics of the University of Zenica, organized by former and current students of the Faculty of Economics of the University of Zenica.

It is important to note that this conference was completely designed and implemented by the students of the Faculty of Economics with the support of the dean and teachers.

The Conference was opened with an appropriate address by Assoc. Ph.D.Sc. Alaudin Brkić, dean of the Faculty of Economics of the University of Zenica, who on this occasion expressed his satisfaction with participating and providing assistance in the realization of this idea, and expressed the hope that in the future students will be able to attend such conferences.

The attendees were then addressed by Assoc. Ph.D.Sc. Dženan Kulović, vice dean for teaching and student affairs of the Faculty of Economics, University of Zenica, who, in addition to expressing his satisfaction with the organization, expressed the hope that this Conference will be useful to students and that it will contribute to the development of their skills. He also congratulated the students who managed to organize such a conference in a short time.

The creator of the idea of holding and organizing the Conference was Zerina Muco, who also addressed the audience, emphasizing that this Conference was organized precisely for the sake of the students, who in the future should be the bearers of this country in the economic sense. At the end of the series of introductory speeches, Irma Omerović, project manager, greeted the attendees.

A significant and very interesting lecture at today's Conference was held by Prof. Ph.D.Sc. Zvonimir Pavlek, marketing expert for more than 40 years and creator of the well-known brands Čokolino and Vegeta.

Prof. Ph.D.Sc. Zvonimir Pavlek, started his career in marketing as a student, and later continued his career and transferred useful experiences to Podravka, and at today's lecture he shared interesting details of cooperation with the Ferrero company with the students.

Today, those present had the opportunity to follow the lecture of Nina Bijedić Mujanović, marketing director of AS group, and the lectures of Jasmin Pivić, Founder of Area7 Entertainment, Kemal H. Balihodžić, CEO of UpTrend Marketing Solutions and Nedžad Biberović, marketing manager of Akova group.

Derviša Zahirović, Bachelor of Laws
Professional associate for information